Your Local Book Store…

John Scalzi has this neat little post over on Whatever
Amazon, Local Bookstores, Me
Go on read the article… I’ll just wait until you are finished….

Are you done? Great, now while I can see Amazons marketing machine saying

“In a free market economy we are just trying to do all we can to create awareness of our brand and drive sales…”

Yep that is right… you have the right to do it… but should they? And should you as a consumer?
Personally I have bought books, cd’s, games etc from overseas – from the Amazon’s, Book Depository’s, Ozgamestore… and all for the same reason… the PRICE.
I have a young family, a mortgage, I am the major bread winner (not discounting the huge amount of work my wife does to help support me and enabling me to be able to do that…) I have to be careful about what I/we spend on luxury items like books…
However, something John wrote really resonated with me…

I have an Amazon Prime account and I get lots of use from it, because where I live often the alternative to buying from Amazon is buying from Wal-Mart, and on that strata of retailing, I’m happy to let them go after each other, with knives and bludgeons. If there’s a locally-owned alternative, however, then I generally go there. I pay extra for what amount to intangibles for me, but what’s intangible to me means a job and a business to someone else. That matters, especially these days.

How do I react to that seeing that I have admitted to using the cheaper overseas option before… I agree with what he has written – I really do! Yet how do these conflicting parts merge? How can I both support local and pay the premium and ensure I met all the other obligations in my life?
It’s really quite easy… I use priorities.
For instance I limit the amount of comics I collect and then buy them from my local comic store. I plan my new book purchases and buy from my local bookstore. I buy 2nd hand computer games from my local gaming store. I have a budget and when it is gone… I borrow books from the library and share/borrow games with my mates… In short I do what I can…
This carries across to other aspects of my life… I don’t always shop at the green grocer or the butcher, we can’t always afford South Coast Milk – but we try and we support when and where we can…
Its all any of us can do.

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